TASK: please reflect on connections (themes) among marketing, innovation & design that you have developed through readings, class discussions, and mind maps. Identify three themes that are personally relevant and write a three-page reflection paper (single-, or double-spaced) that conveys their significance and how they are connected. Remember to tie your connections back to the readings and add your personal reflection highlighting their significance. When deciding which three themes to include, you may wish to consider questions such as: What was surprising? What is exciting or inspiring? What is troubling?
TASK: in addition, please write a one-page note in which you reflect on your engagement in this class. Consider the following issues: How thoroughly have you read and comprehended the readings prior to coming to class? How frequent are your classroom contributions and do they move the discussion forward? How much effort and time have you dedicated to completing your homework assignments (e.g., mind maps, presentations, inspirations, group projects)? In the end, please rate your overall performance as above average, average, or below average. Then, pick one area where you think you could improve and propose a way in which you could address it. Attach this note to your three-page reflection paper, print two copies and bring them to class.
TASK: make your Inspiration post by Thursday (post it to Individual Assignments -> Unstructured Inspiration; add a subject line: Inspiration week 2).
TASK: check that all your individual mind maps and presentations have been uploaded to the website and are readable; the completeness of your posts will have an impact on your final grade.
NOTE: on Tuesday, 2/25 each team will have to give a 10-minute marketing analysis presentation of their client organization. If you are meeting your client at their business location, consider taking some photos of the business and its offering (preferably each member takes 8-10 photos).
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