Markets, Innovation & Design - Spring 2020

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  • ASSIGNMENTS
    • Individual Assignments
      • Breaking Norms
      • Mind Map – Marketing
      • Individual Presentation – Innovation
      • Mind Map – Innovation
      • Individual Presentation – Design
      • Mind Map – Design
      • Draft Mind Map – M+I+D
      • Room Creation
      • Tea Light
      • Unstructured Inspiration
      • Directed Inspiration
    • Team Assignments
      • Marketing Strategy Analysis
      • Marketing Strategy Analysis – Client
      • Post-It Challenge
      • Constraint Map
      • Converged Concept Board
      • Converged Site Prototype
      • Final Site
      • Final Site – Client Manual
      • TEAM 1
      • TEAM 2
      • TEAM 3
      • TEAM 4
      • TEAM 5
      • TEAM 6
      • TEAM 7
      • TEAM 8
  • Design Challenge
    • Constraint Map
    • Concept Board
    • Brainstorm
    • 3 Concepts
    • Prototype
    • Test & Iterate
    • Habits Reflection

Habits Reflection

April 27, 2020 by Jane Meng Leave a Comment

MIDE 300 has caused me to be aware of two main habits that comprise an innovative character: embracing ambiguity and creative confidence. My awareness for these habits don’t just apply to my experience in MIDE, but also in my other classes and in my spare time as well. I’m extremely grateful that my MIDE experience has allowed me to engage in these two habits more, because I feel that they have allowed me to extract the most out of each event or situation. 

I’ve always been the type of person to set long term goals… daily goals on the other hand, not so much. I’m a huge procrastinator, and that’s a habit I think I’ll never fully grow out of. Because of this habit of mine, I have trouble meeting daily goals. That’s why I’ve recently begun to set goals with more “buffer” time. Instead of breaking up an essay and planning to write two paragraphs each day for three days, I’ll just plan to finish it in a week. I designed my prototype based on this long-term goal mindset, and it has worked really well thus far. But with these long-term goals obviously comes a certain level of ambiguity, and I’ve learned to embrace this ambiguity because that’s how I’m the most productive. This ambiguity is definitely on a way smaller scale than the ambiguity that’s present now because of this global pandemic. But because of the short term ambiguity that I’ve been experiencing lately as a result of my goals, it has helped me to approach our ambiguous future in a much more positive light. The government can plan to reopen the economy soon, but in reality, who knows what will happen tomorrow, next week, next month, or in September? The question of whether or not we will go back to school in the Fall is something I used to wonder almost every day, but I realized that planning my current life around a future that is unpredictable isn’t the most beneficial way of living. I don’t know if I’ll be able to be completely comfortable with full ambiguity, as I do need some sort of structure in my life. However, the ambiguity that I’ve experienced thus far with my MIDE prototype has helped me to coexist with it better. 

Creative confidence is the other habit that impacted my life a lot this past semester. I’ve always loved art and considered myself a creative person, but MIDE has shown me firsthand that creativity doesn’t just end with art. MIDE has taught me to tap into my right brain, to trust it more, and to apply it to things outside the realm of MIDE. As the semester progressed, I found myself naturally engaging in creative confidence more and more. I found myself using it most in my Integrated Perspectives class, Guessing the Future. Many of the topics we learn about include philosophers and astronomers, all of whom try and predict the future in a scientific and theological way. I’ve never been exposed to astronomy, nor have I ever been good at understanding divine philosophy. However, when answering our weekly journal prompts that require us to synthesize and use much of our own opinion, I find myself using creative confidence to make new connections and revelations that I normally would be too nervous to. It’s really easy for me to second guess myself, especially on topics that can be easily argued from both sides. However, being able to find that confidence in my creative thinking has made critical thinking much easier for me. 

Failing forward is definitely a habit that I still need to work on in the future. I think many of us have been taught that we have to be right, that mistakes aren’t positive. However, being in MIDE has taught me that you shouldn’t fall in love with your first idea and that mistakes can lead to great outcomes. Although I understand the concept of failing forward, actually doing so in real life is a different story. There has been so much emphasis on our grades all our lives, and it seems that so much is on the line for us as students nowadays. People fear failure, me included, so it definitely will be hard to accept the positives that come along with the negatives of it. I hope that in the future I’ll be able to put myself in more ambiguous situations, ones that might involve higher risk. The higher the risk, the higher the reward–that’s what failing forward means to me

Test & Iterate #2

April 22, 2020 by Jane Meng Leave a Comment

After using my activity planner for a few weeks now, I’ve noticed that although I haven’t fully completed every activity that I listed originally (haven’t gotten the chance to read Stephen King’s book yet), it definitely has made me more cognizant of how I go about my days… and not just in relation to creativity and leisure, but also in regards to school work. I found that by setting creative and athletic goals for myself, the want to be able to complete those goals has caused me to get into more of a routine with my school work, too. This is because I either don’t allow myself to engage in a creative activity until I’m done with some portion of my homework, or until I deserve a well needed “brain break.” I have also realized that I definitely could’ve added more activities to my planner, as I’ve done a lot of experimental cooking/baking and have tie-dyed some old sweatshirts and sweatpants that very well could have been listed as creative goals. A great part about my activity planner being electronic is that I can add and change any activity whenever I see fit, so for future use, I’ll definitely tweak the planner that I currently have to be able to fit more activities. 


I felt most accomplished when I completed my 28-day workout challenge. I’ve tried so many different workout challenges in the past, but never once have I completed them fully. I think that setting this workout challenge as one of my activity goals definitely helped motivate me to complete it. Also, this workout challenge is one of the only ways I’m able to get my heart-rate up every day, as all the other activities I do at home revolve around sitting down. I’m definitely going to attempt to continue doing this 28-day workout challenge for the rest of the summer, or find another challenge to keep myself busy and motivated.

Test and Iterate

April 9, 2020 by Jane Meng Leave a Comment

After using my concept for a few days, I realized that I wouldn’t be able to accomplish all the activities I’d listed for myself before April 9. However, that doesn’t mean that I won’t continue them until they’re accomplished. I put turquoise colored check marks in the “Read Two New Books” and  “28 Day Workout Challenge” circles to represent activities that I’ve completed only halfway, and dark blue checkmarks in the ones I’ve fully completed. I only had enough time to finish Becoming, as I had a lot of work to do for school this past week. I hope I’ll be able to start reading The Long Walk this weekend, though! As for the 28 day workout challenge, I’m actually exactly fourteen days into it, so that resulted in a half-way checkmark as well. I also embroidered with an embroidery loop, as opposed to embroidering jeans like I originally planned. 

I think my experience with my design went pretty well, as it was nice to see my activity goals in a visual way. Also, checking off the goals that I’d completed felt really satisfying, and it showed me that I’m making the most of my spare time at home. Before creating my prototype and setting these five goals for myself, I found myself doing whatever I wanted on a daily basis. Sometimes, a day or two would go by and the only things I’d have accomplished were taking notes on the lectures my math professor posted on Moodle and watching more episodes of All American on Netflix. I was letting my days go to waste, and it not only hindered what things I could’ve accomplished, it also caused me to be really unmotivated. 

Creating my activities planner allowed me to set goals for myself, but at the same time it wasn’t strict to the point where I’d feel bad if I were to miss a planned activity on a certain day. Some days I would only do my workout challenge, and other days I would do a little bit of everything. Knowing that I accomplished something every day that would add up to a completed product felt extremely rewarding. After coming out of this experience and having completed many planned activities, I know I will use this technique in the future to make my days more efficient, especially during the summer. 

I believe that my prototype helped me attain Creativity and Proficiency on the Design Hierarchy of Needs. I was able to complete two projects, painting and embroidery, and my day to day activities were more proficient than before. When we first entered this quarantine period, I think I was mostly just functioning. I was doing basic things, nothing really that challenging or new in any way. I’m really glad that at the end of this design process, I’ve moved way past this Functionality aspect.

Activity Planner

April 2, 2020 by Jane Meng Leave a Comment

Like many other students, I had a bit of a hard time figuring out what kind of prototype to create. I automatically assumed it had to be some sort of a 3D item, and I think that assumption is what made it so hard for me to come up with any ideas initially. I knew I wanted to create something for my “Creativity and Leisure” concept, and I wanted it to be completed over a period of time rather than just a one-time activity. That’s how I came up with my Activity Planner. I had a lot of fun making my planner, and because it has tons of color and visuals, I think it’ll help me follow through with all my planned activities.

I personally don’t like setting strict daily schedules for things like art or leisure as I think it’s counterproductive, so I thought setting five short-term goals for myself would be a better way of approaching things. I found this cool website called PBNify where you can upload any picture and turn it into a paint-by-numbers project, so I decided to paint a picture of Harry Styles because he’s one of my favorite artists. Hopefully this project doesn’t take me too long, because there’s a lot of other pictures I’d like to paint. I’ve also seen a lot of videos on social media of people embroidering old jeans or jean jackets, and I want to try and do some re-vamping to my unused denim, too. By April 9, I hope I’ll be able to complete both the painting and embroidery projects so I’m able to share pictures with everyone.

I also want to read “Becoming” by Michelle Obama and “The Long Walk” by Stephen King. I’ve heard great things about both, and neither of them are genres that I normally go for, so I’m excited to branch out. Something on my list that I’ve already completed is the Netflix series “Tiger King.” It’s blown up on social media during the past week or two, and for good reason. I finished it in 3 days and I highly recommend it to anyone with some time on their hands (it’s only 7 episodes). I’m also six days into a 28-day workout challenge, and hopefully I’m diligent enough to finish out the remaining 22 days. I set up a yoga mat in my basement workout room, so hopefully that “exercise setting” continues to keep me motivated. Overall, this prototype has helped me a lot in focusing and visualizing my goals in regards to creativity and leisure.

3 Concepts

March 31, 2020 by Jane Meng Leave a Comment

When sketching out my three main concepts, I didn’t make floor plans or actually create specific daily schedules. Instead, I drew out all the things I wanted to accomplish within my three main concepts. I’m a visual learner, and I also love using symbols and small sketches to represent my ideas. I drew multiple items in relation to “Creativity and Leisure,” and the drawings are similar to one’s I’d put on a Mind Map. I really want to begin painting, listen to more music, go outside more, practice sewing and embroidery, and watch the Netflix series “Tiger King,” so I drew the things I think of in relation to those activities. I also drew an open book with different book titles in it– those books are some of the ones I want to read during my time at home. I took up a good amount of space drawing out my creativity and leisure activities, simply because I think most of my time at home will be spent doing those things.

I drew some images related to my school work and time management next. Proficiency and reliability are the two main things I want to work on within this concept. My goal is to wake up around 9:30-10am every morning, and unfortunately I haven’t been doing so most days. Having a good sleep schedule and feeling energized every day is important for me to be able to concentrate on my work, as well as have enough time during the day to complete it. Coffee is obviously a very important part of my day, so I included it in this section because it helps me focus and it’s a big part of my everyday routine. I also want to begin creating daily To-Do lists. I personally think daily tasks are easier to accomplish, especially during these next few weeks or even months, as the future is so unpredictable so it’s important to just take things day by day. Hopefully, I’ll be able to consistently make these lists and fulfill them.

My last section is about communication and family, which satisfies “love” on Maslow’s Hierarchy of Needs. Being away from school and my friends is definitely one of the hardest parts about being home, therefore it’s super important to not lose touch with any of them. I’ve been really good about texting my friends and facetiming them, and I even find it more motivating to complete homework assignments or study for quizzes and tests when I’m working with them on the phone. My best friend from home and I don’t really talk that much when we’re away at school, as she goes to the University of Vermont and it’s pretty difficult to keep track of each other’s lives the same way we used to. But since we’re both home, we’ve started talking again like we used to in high school as if nothing’s changed, and that’s one of the small things that make extremely happy and comfortable despite the state our world is in. I also want to spend more time with my parents, as I’m an only child and I can’t even imagine how lonely they are as empty-nesters. It’s really nice being able to eat all three meals with my parents, hang out, and watch TV with them, as normally when I’m home for breaks my dad is at work during the day and I don’t really get to be with both my parents at the same time. 

Brainstorming

March 30, 2020 by Jane Meng Leave a Comment

I honestly found it pretty hard to brainstorm lots of things that I could strive to do during these times, but I pushed myself to think of 50 as I knew it would be beneficial for me. I had my concept board next to me while I was typing out this list, as many of my brainstormed ideas branched off the images I’d put on my concept board. I got pretty specific in this list, and I think that’ll help me actually bring these ideas into fruition during my time at home. A big idea that I’m taking away from my brainstorming is the idea of staying positive. With staying positive, comes self care, and many of the things I want to try and accomplish have to do with that. I also want to strive to keep in close contact with my friends, both from college and high school, and spend as much time talking and hanging out with my parents as possible. Some things that I’m currently doing now are experimenting with cooking and baking, and I want to keep doing so in the future. I think learning how to make food for yourself is extremely important; it also makes me feel good about myself and increases my positivity! 

Concept Board

March 26, 2020 by Jane Meng Leave a Comment

Practicing social distancing has given me a lot of time to do things I’ve always wanted to but never really had the time to. I started my concept board by finding images that were representative of things I’m currently doing during my time at home, such as eating healthier, drinking lots of coffee, reading, watching movies, listening to music, doing homework, and going on various social media apps such as TikTok. When I’m at school, it’s extremely hard for me to eat as healthy as I’d like to, simply because the Bison doesn’t really provide a wide variety of healthy options. At home, I’m able to experiment with different healthy recipes and be more in control of what I eat. This has increased my positivity levels greatly, despite being away from school and my friends. It’s also really hard for me to read for my own enjoyment at school, so it’s refreshing to be able to finally read some books that I’ve been wanting to for a while. 

The things I initially put on my concept board are things I’m going to continue doing for the rest of my time at home. The next step I took when creating my concept board was to put images of things I’d like to begin doing or do more of. I find it hard to fall asleep at normal times when I don’t have to wake up early for classes the next morning, and many nights I end up reading or going on TikTok for way too long. Getting an adequate amount of sleep is extremely important, but falling asleep late and waking up late isn’t the right way for anyone to obtain those hours of sleep. I want to try and go to bed earlier so that I can wake up earlier and make the most out of my day. I also want to create more of strict exercise regimen for myself, as I find myself exercising during this break, but periodically. I have a treadmill at home, but I feel that it isn’t as motivational as running outside. Since the weather is getting much nicer and I need some fresh air, I want to try and run outside more. 

I also would like to start painting and exercising more self care during my free time. I find painting extremely therapeutic, so I think it would be extremely beneficial. I put the quote “Mental health is just as important as physical health” on my concept board, because I feel that in current times when our world is so chaotic and unpredictable, it is important to make sure our minds are well taken care of. Spending more time taking care of myself and being with my family is something I will definitely be doing more of during this break.

Constraint Map & Reflection

March 23, 2020 by Jane Meng Leave a Comment

Our world is currently facing an abundance of changes because of COVID-19, and I believe many of the constraints are on society, the economy, and communication. The most impactful constraint for me personally is on society. There’s a higher risk of mortality for the elderly and the immunocompromised, therefore they’re facing a huge number of constraints in regards to who they can interact with and where they can go. There have also been numerous attacks, both verbal and physical, on Asians and Asian-Americans because of the virus. The virus has unfortunately heightened xenophobia and discrimination for the Asian community, not just in America but around the world. As an Asian-American, it’s extremely hard for me to hear about these horrible doings and I can’t help but fear for my family’s and other families’ safety.  

Social media has a huge impact on how people view the news, and it was interesting to see people use humor to approach COVID-19 when it first started surfacing in China and Italy.  I think a lot of people my age or younger took the virus as a joke in the beginning, which isn’t necessarily their fault as the media was talking about it pretty lightly. Maybe the weak foundation of primary knowledge in regards to COVID-19 is what prompted millennials to controversially continue going about their social activities for a while before finally slowing down. 

There are definitely positive things that arose from these social constraints, though. I think many people are dedicating more of their time to health and fitness, as that’s one way of being active during social distancing. This is definitely beneficial to a lot of people, especially those who stay sitting at a desk for work five days a week or those who don’t have the time in their normal schedules to exercise. It is also amazing to see how social distancing and self-quarantine have been benefiting our environment.

Marketing Mind Map

March 13, 2020 by Jane Meng Leave a Comment

Tea Light

March 5, 2020 by Jane Meng Leave a Comment

Inspiration-Week 4

March 2, 2020 by Jane Meng Leave a Comment

Last Wednesday, I went to the men’s basketball game against Colgate. I wasn’t expecting to find inspiration in such a loud, hectic environment, but when I reflected back on my week, I realized that I did feel inspired during those two hours. My roommate and I always try and go to as many basketball games as we can, and Colgate and Bucknell have a pretty tense rivalry –especially because of last year’s Patriot League Championships– so we thought it’d be a great game. When we got there, the student section that usually is pretty sparse was completely filled. This was unusual to us, as we’re usually two in a handful of students watching. There were a lot of cash prizes to be handed out though, so that’s probably why so many people came. 

The game started out with Bucknell in the lead, then in the beginning of the second quarter Colgate started to catch up. After a lot of nerves and loud cheering, Bucknell won by a one-point lead. The crowd went absolutely insane!! It felt so amazing to be a part of something that made me feel more connected to other Bucknell students than ever. Bucknell isn’t your typical tailgate school, therefore seeing so many faces and so much support at the basketball game from locals, fans, and students made me extremely proud to be a student. I feel like although we’re a small school, there is a pretty decent disconnect between Bucknellians and Bucknell, believe it or not, and our school spirit could use some amping up. Yes, classes and the social scene connects students a lot, but experiencing something like a sports team win is totally different and very refreshing. It’s something that a majority of people can relate to, and it demonstrates how capable and talented the Bucknell student body is. During my remaining time at Bucknell, I’m making it my mission to try and go to a game for every single sport (if possible)!

Lamp

February 27, 2020 by Jane Meng Leave a Comment

Inspiration – Week 3

February 27, 2020 by Jane Meng Leave a Comment

I work at the 7th Street Studio & MakerSpace, and last Thursday I decided to make myself a custom sweatshirt with our vinyl cutter. I browsed through Pinterest to find a cool design that I liked, then began using a software on our computer to trace the design and make it printable. I wanted to have each letter of my design be a different color, as I thought that would really stand out on the white hoodie that I was going to print it on..

I had to make sure each letter of my design was in the center of my sweatshirt, as well as aligned, and that took way longer than I predicted. Many times, I would successfully place each letter in the correct position, then when I would transfer it to the heat press, it would move the slightest bit out of position. Since I’m kind of a perfectionist, it took me around one hour to press each letter into the right position. By the end of it, my shift was halfway over, and I was fully sweating from how hard I was concentrating and from the 360 degree heat press. 

My job in the MakerSpace is pretty easy, and my boss lets us create projects during our shift. However, when I was making my sweatshirt, I essentially blocked out everything else that was happening in the space around me. Students were walking in and out, printing projects on the 3D printers, making lots of noise, yet nothing distracted me from what I was creating. No students asked me for help–maybe that was because they saw how concentrated I was, or hopefully it was just because they didn’t need any help (I’m usually a good employee, don’t worry!!). Because of this one hour of pure concentration, I felt like I was in my own bubble. I believe that whatever environment one is in, if they’re enjoying what they’re doing and dedicated to it, nothing can possibly distract them. Maybe that’s just me, as I like a little background noise when I’m doing work, but I want to find things in my life that I enjoy doing so much that I’m able to do it without distraction in even the loudest of places. I felt extremely inspired that my passion overcame the distractions around me, and I will continuously look for projects that make me feel that way.

Kelsey’s Dream

February 25, 2020 by Jane Meng Leave a Comment

Kelseys-Dream-1-1Download

Inspiration – Week 2

February 19, 2020 by Jane Meng Leave a Comment

This Sunday, I went to the gym at 10:30 PM. I normally don’t go to the gym so late at night, but I was getting tired from doing my homework, still had a lot more to do, and needed a pick-me-up. As I expected, the gym had little to no people when I arrived. I went up to the second floor, and to no surprise, I was the only one there. I went on one of the treadmills, started walking to warm up, and then put my headphones on. But the second I turned on my music, my headphones started to shock me. I then went to grab onto the treadmill– right where the metal heart rate monitor is– and it shocked me, too. Turns out, it could have been from the wires rubbing against the nylon of my clothing or the dryness of the environment. 

Because my headphones were shocking me, I spent my entire thirty minute cardio workout listening to the sound of my heavy breathing. I’m the type of person who needs to listen to extremely hype music when working out, as I don’t feel motivated otherwise. However, being alone on the second floor of the gym and only having my own footsteps and breathing surround me was kind of… peaceful. I didn’t have lyrics distracting me, and I realized that I’m actually able to think about things and let my mind wander when there isn’t a voice screaming in both my ears. Instead of trying to run to the beat of some song, I was running to the rhythm of my feet hitting the belt. The thirty minutes passed by way quicker than I thought, and I consider it to be one of the best runs I’ve had. In the future, I think I’ll try and run without listening to music more often. 

M+I+D Mindmap

February 13, 2020 by Jane Meng Leave a Comment

M+I+D Class Post-Its

February 13, 2020 by Jane Meng Leave a Comment

Inspiration – Week 1

February 11, 2020 by Jane Meng Leave a Comment

This past weekend, one of my friends made me a playlist filled with their favorite songs, ones that I have never listened to before. It had Mac Miller, Frank Ocean, Leon Bridges, Khruangbin, and Allen Stone on it. When I played it for the first time, it was extremely hard for me to get into the music. It was mostly slow, chill, songs, and I personally like songs that have a stronger beat in the background. However, when I played it in the car on my way to Target on Sunday, I began to pick out some songs that I enjoyed. Allen Stone, as my friend had described to me, was a little like a modern day Stevie Wonder. The three songs by him that were on the playlist were the ones I found myself replaying over and over again in my car ride. I began to think about how even though I consider myself pretty knowledgeable in music, there are so many artists and genres that I’ve never listened to before. I love Allen Stone now, but if my friend had never shown me his music, would I have ever found him myself? I felt inspired by the knowledge that everyone is their own personal music guru, in a sense. When I meet someone new or see someone I already know, I want to be able to see their musical aura floating around them. I want to be able to experience all that music has to offer, because what I know about it is a fraction of what is out there.

The Anglepoise Light

February 5, 2020 by Jane Meng Leave a Comment

Anglepoise-1Download

Mind Map – Design

February 3, 2020 by Jane Meng Leave a Comment

The Pacemaker

January 30, 2020 by Jane Meng Leave a Comment

The-PacemakerDownload

Innovation Mind Map

January 28, 2020 by Jane Meng Leave a Comment

Project Calendar

June 2022

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MIDE 300 HUMANS

Abby Harris (21), Abby Hislop (21), Alana Bortman (21), Alexander Smith (20), Allie Kotowitz (21), Amisha Chhetri (22), Caitlin Tucker (21), Carly Binday (22), Claudia Glasgow (21), Collin Smith (28), Elana Smith (21), Emily Chopoorian (22), Emily Goldman (23), Erin Mooney (21), Faith Reilly (22), Hannah Moriarty (22), Jabril Mohamed (19), Jane Meng (22), Liam Moriarty (22), Lindsey Knutzen (20), Liza Heyl (21), Lucia Singer (20), Madz Cabico (4), Matt Cervon (19), Meg Coyle (18), Natalie Notz (21), Natalie Ring (23), Nikki Bott (23), Olivia DeNicola (21), Prof. Allen (1), Renne Venico (19), Rowan Beiter (23), Tarrin Earle (20), Zack Yoelson-Angeline (14)

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