Markets, Innovation & Design - Spring 2020

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  • ASSIGNMENTS
    • Individual Assignments
      • Breaking Norms
      • Mind Map – Marketing
      • Individual Presentation – Innovation
      • Mind Map – Innovation
      • Individual Presentation – Design
      • Mind Map – Design
      • Draft Mind Map – M+I+D
      • Room Creation
      • Tea Light
      • Unstructured Inspiration
      • Directed Inspiration
    • Team Assignments
      • Marketing Strategy Analysis
      • Marketing Strategy Analysis – Client
      • Post-It Challenge
      • Constraint Map
      • Converged Concept Board
      • Converged Site Prototype
      • Final Site
      • Final Site – Client Manual
      • TEAM 1
      • TEAM 2
      • TEAM 3
      • TEAM 4
      • TEAM 5
      • TEAM 6
      • TEAM 7
      • TEAM 8
  • Design Challenge
    • Constraint Map
    • Concept Board
    • Brainstorm
    • 3 Concepts
    • Prototype
    • Test & Iterate
    • Habits Reflection

Innovative Character

April 25, 2020 by Amisha Chhetri Leave a Comment

Throughout the semester, I believe that I have developed upon creative confidence the most. Before this class, I was the type of person that would only voice ideas that I thought were good ideas, or that I knew would work. Nowadays, however, I find myself noting the craziest ideas. For example, I was listening to music while trying to nap one day, and then had an idea for an app. This app would let you add clothes that you have into the “closet” in the app. Then, this would show you different combinations of your outfits in your body by 3D scanning your body beforehand. This would help a lot of people in picking outfits without wasting so much time on trying on clothes. If I had this idea before taking this class, I would most likely ignore it and say that this isn’t possible. However, this class has taught me to have confidence in my ideas and to move forward with them regardless of how crazy the idea might be. In fact, this ties perfectly into embracing ambiguity, which is another habit that has played a big role in my life. I’ve always had trouble with not knowing the outcome of an action. However, through this class, I’ve learned that it’s okay to not know what the end result will be. If it’s a good result, then great, but even if it’s a bad one, you fail forward, you learn something from taking that action. This has helped me be more open to ideas, rather than being afraid of the outcome. With these habits, I’ve learned that I’m more closed minded than I had thought. I always thought of myself as pretty open to ideas, but I’m quick to judge. Although not verbally, I tend to have a specific mind set every time something is introduced to me. While practicing these habits, however, I find myself being more open to ideas and accept the ambiguity brought by it.

Child’s eye or hyper observation is a habit that comes naturally to me. As long as I can remember, I’ve always been the one that’s very conscious about my environment. I’ve probably noticed this about myself because my brother is the opposite. I often notice the smallest things, try to fix a small inconsistency, etc. When our class was doing our walk to experience child’s eye, it felt very familiar. This is because I used to take walks, sometimes with music, just to think and notice things in nature. While I hadn’t done that in a while, it reminded me of how relaxed I felt when taking these walks. Surprisingly, this is the same habit that I want to work on. Although I observe a lot of things with a child’s eye, I want to work on intentionally doing so. After the class walk, I told myself to continue these walks, however, I haven’t been able to. Therefore, I really hope to intentionally practice child’s eye, not just by walking outside, but also on an everyday schedule. Growing with this habit will help me notice the details in ideas and try to unpack these details. It will help me with asking questions about the smallest things. With a concentration in Design Thinking, it will help me empathize a lot with clients and other people. It will help me define the problem by unpacking the problem and asking detailed questions about the problem. Nobody is born with these abilities. I believe that building an innovative character is an ongoing process. It’s a constant loop of testing whether a specific habit helps you look at the world with a more positive, driven attitude. Building an innovative character is also not the same with every person; everyone has a different way of capturing specific habits or conveying ideas. Although these are the main habits we talked about in class, that doesn’t mean that these are the only ones. A lot of habits that will help me become an innovative character, I will learn as I make mistakes (failing forward) and by experiencing the world myself. Overall, these habits are essential in looking at a problem with different perspectives and taking into account all of these perspectives to create a diverse solution.

Test and Iterate Update

April 23, 2020 by Amisha Chhetri Leave a Comment

I’ve made a few changes to my initial prototype. I’ve realized that I can’t control what I do every minute of the day. Therefore, I started making TODO lists that I’ve pushed myself to finish by the end of the day. Recently, it hasn’t been too hard to finish all my TODO’s. Because of final projects, end -of-semester homework assignments and studying for finals, I’ve kept myself pretty busy. I’ve also managed to motivated myself because since there’s only about a week of school left. However, I do think I’m going to encounter a lot more problems after school ends. I believe that I’ll wake up late every day, won’t want to do anything since I won’t have any school work. I’ll mostly be wasting my time, waiting for quarantine to be over. However, I need to keep myself motivated, regardless of the situation. Therefore, I’ve decided that I’m going to use this time to learn new things. For example, I’ve started learning video editing, so I will continue with that. I also want to learn photo editing as well, because I want to eventually learn photography. I will also learn a new computer science language (probably C++ or C#). Cook and Bake more often than I do now. With all of these in mind, I want to create a flexible schedule or a TODO list to ensure that I do at least 2 of these every day. This way, I can keep myself accountable of doing these, while I don’t also punish myself for not sticking to the schedule.

Test & Iterate

April 10, 2020 by Amisha Chhetri Leave a Comment

Throughout this week, I used my Google Calendar, Wunderlist for my to-do lists, family activities plan, as well as my cooking schedule. Around the beginning of the week, I was very overwhelmed by the amount of things that I had in my Google Calendar. I had set amount of time for every activity that I had planned on doing for each day. However, this didn’t go very well. In the begging of the week, I had convinced myself that I could do it. But by Wednesday, it felt like I hadn’t even taken 10 minutes for myself to breathe and just relax. In addition, I realized that I hadn’t put my workout schedule in the calendar, so I found myself waking up earlier than usual to do the workouts, which was fine, but I’ll remember to put that in next time. Some things I need to improve upon: 

  • I need to give myself flexibility. Some days, I’m going to feel a lot better than other days. In times like those, I want to be able to move things around.
  • I need to give myself a little more time for breaks and some time to spend outside, whether it’s running, walking or just to get fresh air.

These are just few things I want to change in the future, but I definitely think that there will be more changes. As for the family activities, they’re going pretty well. We’ve been spending a lot more quality time together doing something rather than just talking about what we did today and the current situation. It helped us laugh a lot more, regardless of what’s happening. Our family could never really work together because of the opposing personalities within us. However, on Monday, when we were making dinner together, we worked together so well and the dinner was delicious too! Lastly, my cooking schedule has been very much a success. I have been very motivated to cook or bake everyday. I’ve learned to make so many different things. Sometimes even my brother comes to “help” but takes all the food with him after. I think one main thing that has motivated me a lot is my brother taking pictures and posting them on instagram. It’s very refreshing to see something I baked/cooked as I’m going through instagram that night. Maybe one thing I could add to my cooking schedule is to create a social media dedicated to it. This way, I don’t have to rely my motivation on whether my brother posts. I can post it myself and see a compilation of my creations. 

I haven’t filled my checklist for the week, but looking at it now, it seems as though I can check off 9 out of the 12 things on there, which I would consider a big success, considering it has only been a week. Overall, I’ve been so much more productive than I was. I’m also much more motivated and excited to go through my day. To move my idea up higher in the Design Hierarchy of Needs, I want to create a physical calendar in my room that I can fill every week. I want to hang this calendar right by my bed. This way, I can have a more concrete thing to look at every morning. I also want to make this with colorful and cheerful colors to ensure that I will start every morning with an exciting attitude. Also, I think remaking the design every couple of weeks might be a good idea. Since I’m going to be looking at it every morning, it might be annoying looking at the same design and same colors every day. 

Prototype

April 3, 2020 by Amisha Chhetri Leave a Comment

It was quite hard trying to figure out what I wanted to do for my prototype. This is because for my sketch, I had already kind of made a prototype, with the google calendar schedule, cooking schedule and family time schedule. Therefore, I thought a good prototype would be to make sure that I did all of the things I wanted to do. This gave me the idea of a checklist. It would be a good way to track not only one of my sketches, but all 3 of them. Similar to the schedules, the checklist is also changeable. In order to gain the most of my quarantine experience, I want to cook/bake something every week that I haven’t had the chance to before. I also want to maintain my health during this quarantine, so, I hope to make lots of healthy food. Since I’m very focused on cooking AND baking, I don’t want to miss out on one or the other. So, I would like to bake at least one item every week. As for productivity, I want to follow my google calendar as much as I can. Other things I want to achieve in productivity include doing assignments a few days before they’re due, give myself time to relax and self care, and make sure that I lower my screen time on my phone. Lastly, I want to be with my family as much as possible. So, I would like to be with family as scheduled, which is 6 times a week. I also want to make sure that we each bring ideas on how to spend time together, so that there’s no dull moment. I hope that with this prototype, I will be able to enhance my home experience in quarantine and make it as memorable as possible.

3 Concepts – Productivity, Family, Cooking

March 31, 2020 by Amisha Chhetri Leave a Comment

Productivity
Productivity
Family Time
Cooking Schedule

While making my concept map, I realized that being home was making me really unproductive. So, I thought about what I was doing at school that I wasn’t doing at home. Then, I remembered that Google Calendar was my life when I was at Bucknell. I would put not only my meetings and classes in my calendar, but also when I was planning on going to lunch, dinner, etc. It made me so much more productive, knowing what I was going to do every minute of my day. So, I thought doing the same at home would bring back the feeling of being at school and make me more productive. In my Google Calendar above, the blue events are my meetings or zoom classes that I need to attend. The orange events are my deadlines: homeworks, project, labs, etc. Lastly, the yellow events are how I would like to spend each day. Every Saturday, I will have a time set (5pm – 6pm) to make the schedule for the next week. Some of the events might be repeated every week, whereas some won’t be. I’ve also included events in the calendar from my other 2 concepts. In addition, I will also use Wunderlist to keep track of what I need to do. In the Design Hierarchy of Needs, this concept fulfills both the functionality and the reliability aspects since I will be updating the schedule weekly.

In this time of chaos, I’m fortunate enough to be with my family. Therefore, I’ve decided to make the most out of it. To do so, I’ve made a weekly family time schedule. Every Sunday, we will have a board game night. This can be anything from Chess to Catan. To start off, next week will be Clue. Every Monday, my family will come together to make dinner. The requirement for this dinner will be that it has to be a meal that we’ve never cooked at home before. We will have Tuesday night Trivias. Every week, there will be a new theme. For example, music, math, history, geography, sports, etc. On Wednesdays, we will have movie nights. Thursdays are for Card Games. Fridays, we get competitive. Lastly, I decided that too much family time can also create lots of tension. Therefore, to balance it out, on Saturdays, all of us will separate out to Zoom our friends and catch up with them. In addition, I’ve also added an “ideas” part to throw any ideas we might have for next week’s family activities. In Maslow’s Hierarchy of Needs, the family activities fulfill physiological needs, love and safety. We all need to spend time with the people we love in the safety of our homes. In the Design Hierarchy of Needs, I believe that it fulfills all of the requirements. The ideas part helps us become more creative and innovate games and activities. Having a family activities plan is better than not having one and it also keeps us motivated to keep doing this every week.

I’ve always had a passion for cooking and baking. However, I’ve never really had the time nor motivation to keep up with it, until now. Above you can see a cook/bake weekly menu. Sundays and Wednesdays will be my off days. Mondays, I will have a midday baking session, which I will start with something simple, Chocolate Chip Cookies. On Tuesdays, I will make lunch for me and my family. Thursdays, I will make dinner. Fridays will be my dessert days. Lastly, to add in a hint healthy aspect, on Saturdays, I will make healthy breakfasts. I hope that doing this every week will create a habit for me, so that when I go back to school in the fall, I will cook at least in the weekends. This fulfills the reliability aspect of the Design Hierarchy of Needs. Overall, this touches upon all of the aspects: creativity, proficiency, usability, reliability and functionality. In addition, it fulfills the self-actualization and the self-esteem part. This will be very therapeutic and beneficial for me.

Brainstorm

March 26, 2020 by Amisha Chhetri Leave a Comment

Writing the 50 ideas down reminded me of the Design Thinking Process that I did in the pre-orientation DTL. More specifically, the ideation phase, where we focused mostly on the quantity rather than the quality. Similarly, I wrote random ideas that popped into my head. This worked for the first 25/30 ideas, but then I couldn’t think of more. So, I tried to really highlight the parts in my life that needed improvements. Then, I thought of ways to make them better. This took me a while to do.

After I had all my ideas, I looked over them and put a star by important things that would be most efficient if I did them while in quarantine. As I was doing that, I realized that some of my ideas overlapped. So, I highlighted my main ideas in yellow. Then, I highlighted the overlapping ideas in orange. But even then, I didn’t think that it was enough. So, I went over it again and highlighted other important ones in blue. Overall, I’m pretty happy with my ideas for the next few weeks. I believe that they are completely doable and will help me keep myself really busy and motivated.

Concept Board

March 26, 2020 by Amisha Chhetri Leave a Comment

While thinking about which activities to choose, I thought about what I’ve been doing for the past few weeks and what I wanted to improve upon. Recently, I haven’t had much motivation to do work, especially since we’re home. So, I thought about why I was motivated when I was in school. Then, I realized that I had a set schedule that I needed to follow. Therefore, sometime soon, I want to create an agenda for me to follow. This will help me allocate time for each class and be more effective.

Another hobby that I’ve always wanted to explore upon was cooking and baking. So, I thought being in quarantine would be the perfect time to test out my abilities and see if I want to pursue that in the future as a side hobby. Lastly, being with family for the past few weeks have been both great and not so great. However, I recently realized that I’m halfway through college, meaning that I won’t have much time with my family anymore. So, I’ve decided to make lots of new and fun memories with them in the next few months.

In addition to my main things I want to improve upon, I have smaller things that I also want to focus on. These activities include: helping out around the house, sleeping and resting more, teaching my cousins and helping them with homework, listening to lots of new music and being active outside whether it’s playing sports or just running. Lastly, I’ve also attached a quote that I think will help me keep myself motivated.

COVID-19 Edition

March 24, 2020 by Amisha Chhetri Leave a Comment

While brainstorming about how I was going to start this activity, I mostly thought of how this has affected my life in the past few weeks. I thought about how I haven’t been outside my house in so many days. I thought about how all of my family (my mom, dad, brother and I) are under the safe room after so long. Then, I went online to look at how people are responding to this pandemic. After jotting down a few points, I realized that everything I had were negative reactions. Then, I tried to write a positive view to every negative point. For example, I haven’t been outside my house in so many days, but I could be productive indoors by eating healthy, doing research on a topic I’ve always wanted to learn about, etc. This really helped me look at COVID-19 from a different perspective. While I wasn’t able to fit a lot of these points into the constraint map, it helped me reflect my lifestyle for the past few weeks and how to improve it in the near future.

While researching, some of the situations that caught my attention most were: people that need to go to work due to their responsibilities of feeding and sheltering their dependents (which creates a higher risk for infection), students that don’t have a home to go to, homeless people that are in a much higher risk for the coronavirus, etc. However, on a brighter note, I also read about how different companies are doing whatever they can to help. For example, Burger King has been giving away free meals with any purchase made. MGM Resorts has been partnering with food banks to donate lots of food. Similarly, UberEats has also been donating food. These are just a few companies. It was very interesting to read about how companies are helping; it gave me a sense of humanity within the company and helped me realize that they don’t just sell products or services, they actually care about their consumers.

Looking at some historical events that relate a lot to COVID-19, I found The Black Death to be very interesting. Although COVID-19 hasn’t been as serious as The Black Death, it does have a lot of similarities. It was caused by a disease called the bubonic plague from the years 1346 to 1353. It ravaged Europe, Africa, and Asia with a death estimate from 75 million to 200 million people. Doctors were powerless against this infectious disease. The Black Death affected the people’s way of life in so many different ways. Reading about The Black Death made me realize that even people that went through The Black Death survived it. And it gave me hope for our situation. So, we should keep faith and help each other in any way we can and hope that this ends soon, so we can get back to our normal lives.

Tea light holder

March 7, 2020 by Amisha Chhetri Leave a Comment

Inspiration – Cooking

March 5, 2020 by Amisha Chhetri Leave a Comment

This past week, Natalie Notz approached me and said she wanted to do something with me for our inspiration post. I thought that was a great idea! I had done a lot of inspirations alone, and I thought doing it with another person would give me an opportunity to be inspired, but also look at inspiration through another person’s eyes. And inspiration, to me, not only comes through activities that I do alone, but by interacting with other people and connecting my ideas with theirs. Therefore, on Wednesday night, Natalie and I decided we were going to make homemade pizza and bake cookies. We didn’t think that was enough though. So, we decided to put our phones away for the whole time. We made pizza, which was a little confusing at first, considering neither of were were really good chefs. However, it turned out to be really good! As we ate, we talked about controversial topics around the world. It was really refreshing to talk about things like this. (My first inspiration post, I talked about being inspired to have conversations like these at Bucknell. I definitely think I’ve been doing this a lot more.) It not only gave me the opportunity to voice my opinions, but it also gave me the chance to look at things from the other side. While Natalie and I didn’t agree about everything, we talked about why we believe in what we believe in. This experience really opened my eyes to how we can initiate such great conversations by just doing daily activities.

Inspiration – Screentime

February 27, 2020 by Amisha Chhetri Leave a Comment

Growing up with computers, phones, and other electronic devices, we have grown to rely on them a lot more than we intended to. I can say, with experience, that I use my phone on a daily basis, whether it is to check the time, check the weather, check social media, or even check up on a loved one. On top of that, we use our laptops all the time. We’re assigned homework on our laptops, we use email, etc. We’re always using some form of technology, though not all are for bad reasons. It helps us become more efficient. Personally, if I’m on my laptop for a long time or even my phone, I get this intense headache. Therefore, for this week’s inspiration, I decided to lower my screen time. This would help with my headaches, while also giving me a chance to live in the present and broaden my opportunities to get inspired. I set the screen time settings so that most of my apps would not open before 10am. This forces me to get up without being on my phone for 30 mins. The same apps would close after 10pm. Therefore, I can’t go on my phone before going to bed. This has actually been a very healthy step of improving my quality of life. I let my mind wander before bed, rather than watching videos on instagram. This also limits my exposure to blue light. I will continue doing this for several weeks in order to create a habit. Then, I want to see how much of an impact this makes to my electronic usage.

Room Creation – 2 in 1 Charging Stand

February 26, 2020 by Amisha Chhetri Leave a Comment

Inspiration- Week 2

February 19, 2020 by Amisha Chhetri Leave a Comment

Last Thursday, I went to Susquehanna University to teach an Entrepreneurship class about the Design Thinking Process. Before I went, I was very nervous about presenting about the Design Thinking Process and telling the students to do DTP activities, because most of them were older than me. So, it felt off having to teach others about a subject. After I did it, I realized that there’s nothing to be nervous about. Even though they’re older than you, you’re teaching them about a topic that they didn’t necessarily know about. And this doesn’t mean that I can’t learn from them either. Diving deeper into the Design Thinking Process, I realized that I found it very interesting. Yesterday, Ryan, Taylor and I were practicing for the second part of the presentation that will occur tomorrow. The more I looked at the information, the more I found it interesting. Empathize, Define, Ideate, Prototype, Test. I, first, learned about the DTP in the pre-orientation program before college. However, I hadn’t understood it the way I did yesterday. I definitely don’t understand it fully, but I’m starting to realize the importance of it. So, I hope that tomorrow won’t be the end of my exploration of the Design Thinking Process. I will try to learn more about it.

Draft Mind Map – MID

February 13, 2020 by Amisha Chhetri Leave a Comment

Inspiration – Week 1

February 10, 2020 by Amisha Chhetri Leave a Comment

This past weekend, I went to Yale University with a few people in the South Asian Student Association (SASA) for a conference called the South Asian Youth Initiative. Throughout the day on Saturday, we sat on various different panels (Academia, Young Professionals, Business/Media, Activism, etc.), did various workshops and sat on a lot of discussions. We talked about topics from being a South Asian American in the United States to Gender and LGBTQ discrimination in South Asian countries. We got to hear from very successful South Asian Americans about their experience. Although it was a very tiring and long day, it was an eye opening experience for me. In fact, it inspired me to bring a piece of what I’ve learned and try to implement it here at Bucknell. A lot of people at Bucknell don’t often talk about what’s happening in the real world. (I’m also guilty of that.) I want to create a safe space to initiate conversations like this. This is going to be hard to do, but I hope to start this initiative with SASA and spread it throughout the campus with years to come.

Pilot G2

February 5, 2020 by Amisha Chhetri Leave a Comment

Mind Map – Design

February 4, 2020 by Amisha Chhetri Leave a Comment

Design Mind Map

February 4, 2020 by Amisha Chhetri Leave a Comment

Innovation – flight

January 30, 2020 by Amisha Chhetri Leave a Comment

Innovation-AirplaneDownload

Mind Map – Innovation

January 28, 2020 by Amisha Chhetri Leave a Comment

Marketing Mind Map

January 21, 2020 by Amisha Chhetri Leave a Comment

Building a community

January 15, 2020 by Amisha Chhetri Leave a Comment

On the first day of classes, people often pick a seat that they’re most comfortable with, most likely with friends, and stick to that for the rest of the semester. This prevents students from meeting new people and being comfortable with the class. I hope that in this class, focused more on collaboration, I will have the opportunity to communicate and engage with the rest of the class. This will, hopefully, also create comfort within each other and a closer knit. And my goal is to have the bonds we make here, last beyond just the classroom.

Project Calendar

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MIDE 300 HUMANS

Abby Harris (21), Abby Hislop (21), Alana Bortman (21), Alexander Smith (20), Allie Kotowitz (21), Amisha Chhetri (22), Caitlin Tucker (21), Carly Binday (22), Claudia Glasgow (21), Collin Smith (28), Elana Smith (21), Emily Chopoorian (22), Emily Goldman (23), Erin Mooney (21), Faith Reilly (22), Hannah Moriarty (22), Jabril Mohamed (19), Jane Meng (22), Liam Moriarty (22), Lindsey Knutzen (20), Liza Heyl (21), Lucia Singer (20), Madz Cabico (4), Matt Cervon (19), Meg Coyle (18), Natalie Notz (21), Natalie Ring (23), Nikki Bott (23), Olivia DeNicola (21), Prof. Allen (1), Renne Venico (19), Rowan Beiter (23), Tarrin Earle (20), Zack Yoelson-Angeline (14)

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